Dynamic Pricing – i.e. changing the price all the time!

We study pricing as if it is all about setting one price. The principles of dynamic pricing are essentially changing the price with demand almost continually to maximise contribution.

https://www.forbes.com/sites/nikkibaird/2017/04/18/dynamic-pricing-when-should-retailers-bother/#57828b3121be

About Jonathan Rooks

Jonathan is an accountant who specialises in Mangement Accounting, the running of a business. He works with and entrepreneurs to help them increase income and reduce costs.

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