Trend Analysis

Trends can not only affect overall demand for a product, but demand for the source of a particular product.

Over recent years we have seen a  change in the amount of organic vegetables bought as  a proportion of all vegetable sales and the rise of gluten free bread.

Here is another example and one that is concerning the big producers. As gin sales go up, they are not necessarily maintaining market share.

Record number of UK distilleries open in 2015

About Jonathan Rooks

Jonathan is an accountant who specialises in Mangement Accounting, the running of a business. He works with and entrepreneurs to help them increase income and reduce costs.
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